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FEATURED
ARTICLES |
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Seven Steps to Cold Calling Follow-up |
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Let’s say you’ve had a great conversation with a prospect. They’ve shared their problems
and seem genuinely interested in what you are offering. You’re excited about following
up with them – but your calls aren’t returned. What’s happening?
Well, the only way to find out the truth of the situation is to ask them. However, before
you do, let’s stop and consider some important points. You must approach this in a way
that invites trust and diffuses the barriers to comfortable communication.
Read More... |
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7
Ways To Jump Start Your Cold Calls |
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calling has to be one of the most feared aspects of every sales
person’s and business owner’s day.
With some important key tips, you can make cold calling
painless and enjoyable and as easy as calling a friend. Read
More... |
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How
to Stop Your Cold Calls From Losing Steam |
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all had the experience where everything seems to be going well
during a cold call, and suddenly the person we’re talking to
“hits the brakes.” They
raise an objection and we start to panic, thinking we’re about
to lose the sale. Read
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Should
You Use Sales Letters Before You Cold Call? |
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Remember the
numbers game? Well,
that is the same thought behind sending out sales letters.
The hope is that with every hundred or so letters, a few
sales will result.
If
you don’t know how to make a call from scratch and build trust,
it seems to make sense to rely on a letter, brochure, or e-mail to
do the job. But once you learn how to cold call the right way –
with the new mindset – you’ll realize that sales letters
really aren’t any help at all. Read
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Weekly
Call Sheet
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Great tool to keep track of your
prospecting success. Read More...
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New
Ways to Open Your Cold Calls |
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of us design our cold calling around scripts and strategies. Isn’t that how we’ve been taught by the sales gurus? Scripts
are linear and systematic so you can move calls in the direction
you want them to go. Sales strategies do the exact same thing. Read
More... |
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How to Genuinely Enjoy Cold Calling |
Most of us dread our days of making cold calls. We take a deep breath, pump
ourselves up, and prepare to talk with a perfect stranger. Is there any wonder a gray
cloud sometimes hangs over our desk? It really doesn't have to be this way. Cold
calling can be an interesting, intriguing, and fulfilling adventure.
Here are five perspectives that will give you an entirely new outlook on cold calling.
When you apply these new perspectives, cold calling can actually be enjoyable. It
can become personally fulfilling as well as financially rewarding.
Read More... |
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How to Cold Call without a Script |
The problem is even if you’re a good-hearted businessperson, scripts make it almost
impossible for you to avoid sounding like a “salesperson.”
Read More... |
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Classic Cold Calling Mistakes |
Have you noticed that the old “tried and true” cold calling techniques which were once
successful have completely lost their effectiveness over the years? They just don’t work
anymore. Read More... |
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Four
Keys to Making Your Cold Call Stress-Free |
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are four powerful reasons to relax and stop trying to force cold
calls into sales... Read
More... |
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How
to Recognize and Diffuse Hidden Pressures in Cold Calling |
| Wouldn’t
you like to make cold calling pleasant for both you and the other
person? The best way
to achieve this is to completely eliminate sales pressure. Read
More... |
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Make
Fewer Cold Calls and Get Better Results |
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Cold
calling, the old way, has to be the most painful form of sales
work you can experience. There’s a lot of rejection, fear, and
deflated hopes.
But
there’s a new way to make cold calling as pleasant and relaxed
as picking up the phone and talking to a friend. Just follow these
steps, and your cold calls can become an enjoyable part of your
day. Read
More... |
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How
to Cold Call with Integrity |
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the old traditional training, we learned the latest techniques for
making a sale. We talk to “prospects” rather than with people.
And we “guide” conversations along rather than letting them
unfold naturally. The
way we do this sometimes might even be called a bit manipulative.
After all, we’re relating to another person while holding an
ulterior motive of making a sale. Read
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How
to Cold Call Without a “Pitch” |
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the old way of making cold calls, we offer a sales pitch to a
perfect stranger, cross our fingers, and hope for the
best….right? This really doesn’t work very well in
building a business relationship (or any other relationship, for
that matter). Stepping into the world of the other person
and finding a problem we can solve for him or her is the best way
to do this. Read
More... |
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How
to Throw Out Your Cold Calling Sales Script |
| Have
you ever heard yourself calling a potential client and reading
your script? The
answer is probably not. Most
people who use scripts think they sound natural because they’ve
never actually heard themselves before.
If you do this simple exercise, you’ll hear the same
kinds of differences I hear when people role-play with me. Read
More... |
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Why
Cold Calling Doesn't Work
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The main reason why most Cold Calling
doesn't work is that most people just don't understand the point
of it. For most Outside Sales Reps, the cold call is not the last
step before a sale, it is the first step in determining whether a
person or business is a suspect or a prospect. Read
More...
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