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Perception and How It Impacts Selling!

Perceptions are created by beliefs and images. The seller and the buyer become engaged in a series of beliefs or perceptions about one another based on a number of factors. What type of "image" are you sending? What’s your perception of your customer?  Read More...

Why Have A Sales Process?

Lots of company’s think of sales process as being a sales technique, such as spin selling, solution selling, or push selling or those kinds of strategies. But in fact, a sales process is completely different than that. A sales process is something that every good company needs to be able to define and master in order to boost their sales performance and accelerate their overall top line growth. Sales process really becomes, by definition, repeatable and scaleable sequence of events that yields to consistent sales results.  Read More...

Patience And Persistence Is the Key To Selling!

Patience and persistence are the keys to selling. Product knowledge is a given today and the odds of you having something unique are quite low. How then do people decide who to buy from?  Read More...

Reduce to the Ridiculous

A life insurance agent sits across the dining room table from a couple. The couple is middle class with two children ages 2 and 10. After conferring with the couple for 45 minutes the agent has designed a plan to protect the family against death of either the mother or father or both. The agent slides the proposal across the table to the parents. The parents glance at the proposal and see that the plan will cost them $50.00 a month. The couple hesitates then glances at each other.  Read More...

Communicating Effectively with Your Leads

Key to generating interest in your product and motivating a prospect to take action to invest in what you have to offer is to make your own high levels of enthusiasm and motivation for your product apparent. This energy coupled with a sincere interest in understanding their needs and desires will help to build trust and rapport.  Read More...

Double Your Sales The Fast Way!

If there were a record for selling the most ballpoint pens in the shortest time to American restaurants, I would probably hold it. This was one of my part-time jobs in graduate school, along with college teaching. In fact, it was this work that enabled me to make payments on a sparkling sports car during that time, making me a rare visage among my academic peers.  Read More...

Becoming The Sales Super Hero

"May I ask who does your window cleaning?” Jimmy mutters to the "gatekeeper". Her look and answer almost knocks him down – as if a dragon just opened its mouth and spewed fire at him. Helga Gatekeeper responds, "WHO WANTS TO KNOW!?" Read More...

Selling Isn't Selling-It's Problem Solving and Filling Needs

You will find six different definitions for the word “selling” if you look the word up in the dictionary. Six. However, not one of them will give you the real meaning of the word you need if you really want to maximize your own or your staff’s sales efforts.  Read More...

The Psychology Of Selling

Selling is one of highest paid professions in the world. It is also a profession that very few people succeed in. To be successful you have to have the psychological edge. You must have high levels self-esteem and a strong self-image. You must also become a trusted advisor to your customer.  Read More...

Selling Strategies: Leaving The Perfect Voice Mail Message

Popular keynote speaker, best-selling author, sales coach, and President of Customersatisfaction.com, Dr. Gary S. Goodman, says it pays to leave voice mail messages, while outlining the sequence of a "perfect" one.  Read More...

The Rules of Selling Have Changed!

The old fashioned sales routine of cold calls, telemarketing, pounding the pavement, knocking on doors, ignoring "No Solicitors" signs and trying to visit people who don't want to see you is DEAD.  Read More...

12 Ways To Outsell Your Competition

The keys to outselling your competition is to compare your product to theirs. When you find the differences between products, use your findings to improve your product. Below are 12 things you can compare and improve upon to outsell your competition.  Read More...

Top Salespeople Know When To Walk Away

Accoding to keynote speaker, sales expert, and President of Customersatisfaction.com, Dr. Gary S. Goodman, the best salespeople train themselves to be ruthlessly honest about who the winners and losers are in their prospecting database.  Read More...

Goal Setting Traits That Will Close Clients

I talk to business owners every day. A common question I am asked is how to get clients.
The number one mistake that I see these professionals making constantly is that they do passive marketing instead of action-oriented marketing, with no clear developed plan for securing clients.  Read More...

When Salespeople Are Talking, They're Learning Nothing

Most salespeople talk too much. When salespeople are talking, they are not getting inside their customer's head. Read this article for some killer questions that will enable you to better understand where your customers and prospects are coming from.  Read More...

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